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AI Search, SEO, and Content Specialist (backed by Y Combinator, $1M+ ARR, $6.3M+ raised)

Legion Health • Remote • 65 days ago

Part‑time Contractor -> Full‑time Employee • Remote / Hybrid

About Legion Health

Legion Health is on a mission to deliver the best psychiatric care in the world—and to do it at scale.

We’re building a full-stack AI-native psychiatry network—our clinicians provide high-quality care directly to patients, and AI agents automate all parts of our care operations (e.g., scheduling, risk analysis, billing, etc.). Our vision? A patient experience that’s 10X better, more affordable, and higher-margin than ever before.

Today, we’re turning weeks-long wait times into same-day appointments, crafting seamless digital experiences in a broken healthcare system, and scaling a company that patients genuinely trust.

The Mission

Own and run the first end‑to‑end “AI Search + SEO” program in mental health care. Legion Health should be the authoritative answer whether someone Googles “psychiatrist in Dallas” or asks ChatGPT/Gemini, “Who can prescribe anxiety medication in Texas?”

️ What You’ll Own

1. Search Strategy — Classical and Generative

  • Craft a 12‑month roadmap that ranks Legion for high‑intent queries and secures generative‑AI answer‑box citations (SGE, Gemini, ChatGPT, Perplexity, Claude).

  • Set KPIs tied to booked appointments & CAC payback, not vanity clicks.

2. AI‑Augmented Content Engine

  • Spin up an LLM workflow (AirOps, GrowthBar, LangChain, n8n, custom Python—your call) that produces E‑E‑A‑T compliant drafts at scale and passes Google’s helpful‑content filter.

  • Enforce human medical QA for clinical accuracy, HIPAA safety, and tone (as needed).

  • Publish, measure, and refresh content based on SERP & SGE performance.

3. Technical SEO & AI‑Surfacing

  • Own Core Web Vitals, schema.org (MedicalEntity, FAQ, HowTo), canonicalization, robots, XML/JSON‑LD, and log‑file audits.

  • Add AI‑search optimizers: TL;DRs, citation‑ready snippets, structured answer sections that large models love.

  • Push lightweight code tweaks (HTML/CSS/Next.js) yourself or brief Engineering (5 dev‑hrs/wk pre‑allocated).

4. Experimentation & Analytics

  • Design SEO split tests by diagnosis, geography, or template and track lift via GA4 + PostHog.

  • Build dashboards that connect organic sessions → eligibility completions → first visits → LTV.

  • Report weekly wins/losses & next bets in a public forum —no hiding.

5. Enablement & Playbooks

  • Document SOPs so founders can run 80 % of workflows when you’re offline.

  • Run bite‑size workshops to up‑skill Growth & Product on AI‑search trends.

Non‑Negotiables

  • YMYL/E‑E‑A‑T & helpful‑content compliant—zero black‑hat links.

  • Prototype ≤ 48 hrs; move fast with clinical guardrails.

  • Measure everything; kill or double bets on data, not gut.

90‑Day Scorecard (Example)

  1. Day 30 — Audit all ranking assets, publish the first 15 AI‑assisted articles, and deliver a gap analysis of SGE citations vs. competitors like Talkiatry and Cerebral.

  2. Day 60 — Boost crawl coverage by 30%, apply MedicalEntity schema to 100% of priority pages, and secure Legion’s first citation in Gemini or Perplexity.

  3. Day 90 — Achieve a 10% lift in qualified organic sessions and drive 50 booked first visits directly from organic or AI‑search answers.

You’ll Nail This Role If You…

  1. Outrank the field—you’ve already beaten tough B2C competitors and can make Legion the cited source over Talkiatry, Cerebral, Mindbloom, insurer directories, and 100 + psychiatry listicles (plus Gemini/Perplexity) within 6 months.

  2. Rank for bots and LLMs—you know how to win traditional SERPs and secure SGE/Browse citations.

  3. Blend code & copy—editing prompts, schema, Markdown, and Next.js feels second nature.

  4. Think revenue first—booked appointments and CAC payback are your true north.

  5. Crave the scoreboard—public weekly metrics fuel your drive.

Ideal Profile

  • 4 + yrs driving SEO that moved revenue for a B2C or health‑tech brand.

  • Hands‑on with AI‑content pipelines (prompt design, RAG/agent loops, fact‑checking).

  • Deep technical SEO chops (CWV, structured data, crawl budget).

  • Fluent in analytics/experimentation tools (GA4, PostHog, Amplitude, BigQuery, Looker).

  • Bonus: medical content, HIPAA/PHI familiarity, telehealth, or insurance experience.

Engagement

  • Contract: ~20 hrs/wk for 6 months → option to extend/convert to full-time.

  • Pay: Competitive hourly retainer + (potential uncapped bonus—$X for every additional 100 organic‑sourced booked visits per month).

  • Budget: Up to XK/mo flexible content + tooling pool.

  • Reporting: Direct to founders

Why Legion?

You’ll define how psychiatric care is discovered in classic SERPs and the era of AI search. If you’re a ruthless operator who lives for measurable wins, owns the stack end‑to‑end, and wants real impact—let’s talk.

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