Business Overview
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
Position SummaryThe MBCS Influencer and Talent Content team is responsible for harnessing the authority and reach of talent and influencers to create engaging and effective marketing programs for UM, Initiative, and Mediahub clients. The team is engaged in every step of the process:
* Strategically identifying & recommending talent
* Talent outreach, negotiation, and trafficking of contracts
* Creative briefing & ideation
* Flawless execution & reporting
As a Director on our team, you will be primarily dedicated to one of our top-tier clients and their ongoing influencer strategy, planning and execution needs.
Your expertise should be in influencer & content marketing, campaign management and client services, with at least five years doing just that. Your work style should entail impeccable attention to detail and planning, strong organization and communication skills, and a process-driven approach toward achieving objectives.
This role can be based in NYC or LA.
Responsibilities* Strategically identify and recommend talent in accordance to the client's audience, brand, brief, budget and cultural moments
* Manage all talent outreach, negotiations and contracting to bring exceptionally efficient rates and plans to each client
* Partner with talent and creative directors to develop creative that adheres to each client's brief and is endemic to the talent's brand/followers
* Oversee the creative execution from start to finish - managing all timelines & deadlines, production and approval needs for all parties, and ensuring a smooth and on-time lau