Job description
Riveron is seeking a strategically minded Head of Marketing to lead the firm's marketing function and help build one of the most recognized Office of the CFO brands in the industry. Reporting directly to Nate Heeren, a member of the Executive Leadership Team, this role will be instrumental in supporting business growth and revenue acceleration through innovative, targeted, and integrated marketing efforts.
Who You Are:
- Proven builder of high-performing marketing functions and professional services brands
- Demonstrated success in B2B marketing within professional services, with experience managing multi-channel strategies
- Dynamic, adaptable leader who operates with urgency and focus
- Skilled at cultivating collaborative relationships with executive leadership, business line owners, and geographic market leaders
- 15+ years of overall marketing experience, with a strong track record of impact and progression
- Significant experience leading, mentoring, and developing marketing teams
- Experienced in driving change management initiatives in high-growth environments
- Track record of setting and achieving short-medium, and long-term marketing goals through strategic planning and execution
- Deep experience designing and executing effective marketing campaigns across digital, content, events, and brand channels
- Strong project and event management skills, with attention to detail and cross-functional coordination
- Proficiency in Salesforce and other CRM systems, as well as marketing automation tools
- Able to manage multiple initiatives simultaneously and effectively prioritize work
- Continuously stays current with the latest marketing trends, tools, and best practices
- Willing and able to travel as needed across the United States
- Brings a well-rounded skillset that combines strategic thinking, organization expertise, creative storytelling, brand building, and sales enablement execution
- Strategic Marketing Leadership: Partner with leadership and cross-functional teams to define and execute marketing strategies that support client acquisition & growth, sales enablement, brand recognition, and firm-wide initiatives. Oversee day-to-day management of the marketing team, including coaching, performance management, and capability building.
- Sales Enablement: Develop and maintain best-in-class sales collateral, tools, and templates aligned with a firm-wide push for integrated solution selling. Ensure timely and high-quality fulfillment of internal marketing support requests. Align marketing efforts with firm-wide messaging, brand standards, and strategic priorities.
- Brand & Go-to-Market Strategy: Lead the ongoing evolution of Riveron's brand to drive clear market differentiation and consistency across all touchpoints. Execute integrated campaigns including thought leadership, public relations, content strategy, and social media to build awareness and engagement with target audiences such as CFOs and private equity stakeholders. Support go-to-market strategy and flawless execution in collaboration with ELT and business leaders.
- Demand Generation & Digital Marketing: Drive lead generation strategies in alignment with sales and growth objectives. Manage digital marketing channels including website, email, webinars, and social media to maximize engagement, lead quality, and ROI.
- Event & Client Marketing: Partner with Client Service teams to plan and execute firm-wide and client-facing events that deepen relationships and enhance the firm's presence in the market. Support the development of marketing strategies that elevate both Riveron's and its clients' brand experiences.
- Marketing Operations & Analytics: Oversee the annual marketing planning process and budget management. Define and track performance metrics, using data to continuously optimize strategy and execution. Research and implement new tools and technologies that streamline processes and enhance team productivity.
- Reporting & Communication: Deliver regular updates, insights, and recommendations to senior leadership. Provide ad hoc analysis and presentations to support strategic decision-making.
The expected pay range for this position is $224,000 - $339,000 (exclusive of bonus, equity, or benefits for which this role may be eligible). This range takes into account a variety of factors that are considered in making individual compensation decisions including but not limited to experience and training; skill sets; licensure and certifications; location and other business and organizational needs; and applicable laws. For information regarding benefits offered to employees, please visit https://riveron.com/riveron-life/.
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About Riveron:
At Riveron, we partner with clients-from global multinationals to high-growth private entities-to solve complex finance challenges, guided by our DELTA values: Drive, Excellence, Leadership, Teamwork, and Accountability. Our entrepreneurial culture thrives on collaboration, diverse perspectives, and delivering exceptional outcomes. We are committed to fostering growth, both for our clients and our people, through mentorship, integrity, and a client-centric approach. This inclusive environment offers flexibility, progressive benefits, and meaningful opportunities for impactful work that supports well-being in and out of the office.
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Riveron Consulting is an Equal Opportunity Employer and believes that we are stronger together through our diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability status, protected veteran status, sexual orientation, gender identity or any other characteristic protected by law.
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