About Sony Music Entertainment
At Sony Music Entertainment, we fuel the creative journey. We've played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We've nurtured some of music's most iconic artists and produced some of the most influential recordings of all time.
Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we're committed to artistic integrity, transparency, and entrepreneurship.
Sony Music Entertainment is a member of the Sony family of global companies.
The Manager,FanEngagement& Community Management will be tasked with engaging, acquiring and retainingfans across social platforms. This role will manage conversation and content creation across all digital properties including social media, CRM, websites, and otherfanfacing digital properties (discord, sms, etc). This role will work closely with the Digital Product Managers to help execute digital campaigns. This role should have a deep understanding offandoms and social media.
What you'll do:- Oversee the day-to-day social media, website, and email accounts for a designated roster drivingfanacquisition,engagement, and retention
- Acquire and analyze first-party data to expand artists'fanbases and gain insights into audience behaviors. Leverage these insights to amplify, enhance, and develop plans to strength the relationship withfans
- Track and analyze campaign performance, using insights to optimize future strategies and campaigns
- Manage digital and social platforms including Instagram,X, Tik Tok, Facebook, Snapchat,Discord,websites, etc.
- Create copy and assets native to each platform to help increaseengagementvia interaction and algorithms
- Build growth strategies for both established and developing artists, leading to a engagedfan
- Work with Digital Product Managers and artists teams to develop and maintain editorial calendar across all social platforms
- Bachelor's degree or equivalent
- Minimum of 2+ years professional experience in digital/social media marketing
- Outstanding organizational and communication skills
- A passion forfan-focused digital strategies
- Strong background in digital strategy, with duties at previous experience including day-to-day work in this area
- Ability to work on tight timeframes and move projects forward with limited assets
- Photoshop, iMovie, Illustrator and/or other graphic design knowledge a plus
- A deep understanding of interactive technologies and communication tools, including:
- TikTok
- Meta Business Manager
- X
- YouTube
- Tumblr
- Snapchat
- Discord
- Website Strategy
- Email/CRM Strategy
- SMS
- ","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day