Ankura is a team of excellence founded on innovation and growth.
Marketing Manager, Marketing & Communications
Ankura is a global expert services and advisory firm seeking a Marketing Manager to join our global Marketing & Communications team. You'll work with key stakeholders across the Firm, serving as a trusted strategic advisor to develop and execute a marketing and communications strategy designed to elevate our brand, drive awareness, fuel new business opportunities and support strategic goals to deliver measurable results.
We are looking for an experienced MarCom professional who can provide immediate value and strategic insight to the Firm, with the ability to quickly understand business goals, set a strategy and plan that aligns with them, and manage the day-to-day tactical execution to achieve them. You will be responsible for strategy, planning, execution, and measurement of integrated campaigns, which could include events, webinars, content, ABM, PR, email campaigns and social and digital marketing programs designed to help position Ankura as a leading advisory and expert services firm. To be successful in this role, you need to manage multiple complex priorities within demanding time frames, collaborate with multiple business partners and provide leadership, strategic insight, vision, direction, and execution for the Marketing team.
Role Overview:
This position is part of the Global Marketing & Communications team within Ankura Business Services, our internal firm services function, and reports to the Executive Director of Marketing & Communications. A growth mindset is required for success in this role to find innovative ways to drive awareness and build on the Ankura brand. Our highly collaborative consulting Firm supports high profile global clients. A strategic thinker, communicator, writer, and storyteller with an eye for creative marketing and communications is required.
Responsibilities:
PLANNING & DEVELOPMENT:
Work with fellow Global Marketing & Communications team members and Firm leadership to set the go-to-market strategy and plans for specific business groups and practice areas within the Firm. Develop and own campaign management from end-to-end, working with fellow team members and business partners to ensure timely and high-quality content for brand and targeted marketing and communications programs.
COLLABORATING:
Work closely with key stakeholders and manage relationships across the Firm to ensure objectives are met. Partner with Global Marketing & Communications team members to successfully deliver comprehensive campaigns and maximize ROI.
CO-CREATING:
Work with executive-level subject matter experts to drive strategy and develop marketing materials for both internal and external audiences.
IMPLEMENTING:
Work with integrated team to develop and drive impactful content, messaging, and collateral to targeted audiences.
Create and develop new opportunities, including events, campaigns, webinars, and technical seminars.
Manage and execute digital, email, social and traditional media and ABM campaigns.
Review and ensure quality deliverables for all marketing and communication activities.
MEASURING:
Use Google Analytics, Salesforce, Hubspot, and other data metrics to define and measure campaign and overall program success.
Requirements:
Bachelor's Degree or equivalent, preferably in marketing, public relations, communications, journalism or business studies combined with 5+ years of professional experience.
Experience in marketing for professional services/consulting firm or agency experience in an account service/account management role strongly preferred
Demonstrated track record of enabling growth through innovative and strategic marketing solutions.
Excellent communication skills - both written and oral for both internal and external audiences
Demonstrated track record of enabling growth through innovative and strategic marketing solutions
Experienced in campaign planning, creation, execution and reporting
Proven ability to manage expectations and feedback from multiple stakeholders on multiple concurrent projects
Excellent critical thinking, interpersonal, and problem-solving abilities, with a data-driven mindset
Strong organizational skills and the ability to manage multiple projects with competing deadlines
Experienced in reporting, analyses, and KPI measurement
Public relations and communications experience (agency or client side) a plus
Able to make quantitatively oriented recommendations to solve business problems, based on real customer information and trends
Digital marketing expertise, including social media strategy and measurement
Brand guardian who is experienced in and understands the importance of consistency across all brand touch points
MS Office Suite, Adobe Suite, Facebook, Twitter, LinkedIn, Hubspot, SmartSheet, SharePoint
Applicants must be currently authorized to work in the United States without the need for sponsorship now or in the future.
Ankura is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability. Equal Employment Opportunity Posters, if you have a disability and believe you need a reasonable accommodation to search for a job opening, submit an online application, or participate in an interview/assessment, please email accommodations@ankura.com or call toll-free +1.312-583-2122. This email and phone number are created exclusively to assist disabled job seekers whose disability prevents them from being able to apply online. Only messages left for this purpose will be returned. Messages left for other purposes, such as following up on an application or technical issues unrelated to a disability, will not receive a response.
Ankura Consulting Group, LLC is an independent global expert services and advisory firm that delivers services and end-to-end solutions to help clients at critical inflection points related to conflict, crisis, performance, risk, strategy, and transformation. The Ankura team consists of more than 2000 professionals serving 3,000+ clients across 55 countries who are leaders in their respective fields and areas of expertise. Collaborative Lateral Thinking That Delivers??, hard-earned experience, expertise, and multidisciplinary capabilities drive results and Ankura is unrivalled in its ability to assist clients to Protect, Create, and Recover Value??. For more information, please visit, ankura.com.