This is a fixed term contract until 31st December 2025
This role is part of our eBay Inhouse team, where you will be employed by DEPT® but embedded within eBay.
JOB PURPOSE
We are seeking a dynamic and experienced Marketing Manager in Measurement and Experimentation to join our team. This role is pivotal in shaping and executing a data-driven, test-and-learn culture within the Customer Moments team. The Marketing Analyst will play a critical role in designing, analysing, and scaling experimentation across marketing initiatives to enhance personalisation, customer engagement, and performance. Collaborating closely with the Senior Marketing Manager – Strategy, as well as Martech, Buyer Experience, and Data teams, this role ensures marketing efforts are informed by robust insights, grounded in evidence, and optimised for continual improvement.
KEY RESPONSIBILITIES
- Experimentation Leadership: Lead the design, implementation, and analysis of experiments (e.g., A/B testing, multivariate tests) across messaging and customer journey initiatives. Champion a hypothesis-driven culture and support scalable test frameworks.
- Analytics & Insight Generation: Develop and deliver actionable insights through data analysis to evaluate performance, uncover opportunities, and inform marketing strategies across Customer Moments touchpoints.
- Strategic Alignment: Collaborate with the Senior Marketing Manager to embed experimentation and data insights into customer strategies, ensuring alignment with broader business objectives and platform capabilities.
- Performance Measurement: Design and manage measurement frameworks to evaluate campaign effectiveness, personalisation outcomes, and customer impact. Track key metrics and contribute to CRM performance dashboards and reporting.
- Collaboration with Martech & AI Teams: Work closely with Martech and Core AI to leverage tools and capabilities that enable automated testing, data tracking, and innovative customer experiences.
- Process Optimisation: Continuously assess and improve the experimentation and measurement processes, ensuring scalability, rigour, and efficiency across campaign delivery.
- Test & Learn Agenda Ownership: Drive the development and execution of a cohesive test and learn agenda for the Customer Moments team, identifying high-impact opportunities and creating structured learning loops.
- Feedback Loops & Strategic Refinement: Establish systems for rapid feedback and learning from experimentation outcomes. Ensure findings are translated into actionable improvements for future campaigns and strategic initiatives.
WHAT WE ARE LOOKING FOR
- Pervious experience in marketing measurement or data-driven strategy.
- Ability to develop and implement analytics frameworks to drive data-driven decision-making.
- Strong analytical skills with the ability to translate data into actionable insights.
- Experience in collaborating with cross-functional teams to align technology with strategic goals.
- Effective mentorship and leadership abilities, with a focus on promoting a data-centric approach.
- Familiarity with martech tools and AI technologies, with an interest in exploring new innovations.
- Strong communication and stakeholder management skills.
WE OFFER
- Healthcare with Bupa or Medicash
- 26 days’ holiday exclusive of bank holidays
- Mental health support
- Company pension scheme with The People’s Pension
- Enhanced family friendly policies
- A flexible, hybrid working policy
- Ride to work scheme
- Buddy Program: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT®
- A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
- Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
- The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
- Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.
WHO ARE WE?
We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.
DEPT® is committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified.
DIVERSITY, EQUITY & INCLUSION
At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.