About the Role
We are looking for a consumer product marketer to support Uber's Membership team. This person will own Membership product marketing projects from start to finish. You will work on a wide range of initiatives, including product launches and go-to-market for Membership, partnerships, and other consumer products.
This role requires someone who thrives in a fast-paced, ambiguous environment and is equally comfortable rolling up their sleeves to execute as they are stepping back to drive strategic thinking. You'll need strong project management skills, a self-starter mindset, and the ability to operate independently while influencing and collaborating with cross-functional teams.
You'll be a leader in go-to-market excellence, bringing strong strategic thinking to product development and consumer campaign execution as well as help drive consistent, high-quality product marketing launches across multiple initiatives.
What You'll Do
Membership Product Marketing: Own the end-to-end execution of Membership-related product marketing initiatives, including new benefits, consumer campaigns, partnerships, and engagement programs.
Strategic Go-to-Market Execution: Develop and lead strategic GTM plans for Membership and related consumer products-ensuring impact across awareness, conversion, and retention. Be a driver of go-to-market excellence across the team.
Project Leadership: Take full ownership of key marketing initiatives, working independently to move projects from concept through execution, while managing details and timelines along the way.
Cross-Functional Collaboration: Collaborate with product, operations, channel marketing, research, and regional teams to execute initiatives that support Membership and broader consumer programs.
Global Leadership in Insights: Craft the learning agenda in partnership with research teams and use insights to inform and guide ongoing product development, regional marketing, and central engagement programs.
Messaging & Positioning: Develop compelling positioning and messaging grounded in user needs, business objectives, and competitive insights.
Agility & Problem Solving: Operate with agility in a fast-paced environment; solve problems creatively and efficiently across teams and timelines.
Impact Tracking: Monitor and report on the performance of campaigns and launches; continuously improve based on learnings and feedback loops.
Basic Qualifications
5+ years experience delivering highly successful go to market, engagement and growth strategies and programs for consumers
2+ years specifically in consumer product marketing, ideally in the tech industry
Experience developing messaging, positioning, and GTM strategies with measurable business outcomes.
Proven ability to work highly cross-functionally with marketing, operations, product, research, and international teams.
Preferred Qualifications
Experience working in membership programs, consumer marketing, partnerships, or large-scale marketing campaigns.
Familiarity with subscription-based services, loyalty programs, or consumer engagement strategies.
Experience working across global markets and time zones.
Deep empathy for the consumer and a passion for building compelling product experiences.
Ability to work independently while managing multiple priorities in a dynamic, fast-moving environment.
Strong strategic thinking paired with exceptional execution and project management skills.
Strong verbal and written communication; able to clearly present strategies and decisions to diverse stakeholders.
For New York, NY-based roles: The base salary range for this role is USD$135,000 per year - USD$150,000 per year. For San Francisco, CA-based roles: The base salary range for this role is USD$135,000 per year - USD$150,000 per year. For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link https://www.uber.com/careers/benefits.
Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form- https://docs.google.com/forms/d/e/1FAIpQLSdb_Y9Bv8-lWDMbpidF2GKXsxzNh11wUUVS7fM1znOfEJsVeA/viewform