How you'll help us Keep Climbing (overview & key responsibilities)
It is an exciting time to work in SkyMiles, the award-winning loyalty program of Delta Air Lines. SkyMiles has experienced tremendous growth over the last five years and is more important to the future success of Delta than ever before. The SkyMiles team delivers an experience that creates an emotional connection with our customers that goes beyond the hustle and bustle of air travel.
The SkyMiles Program is a key foundation for the multi-billion-dollar Delta SkyMiles American Express Card portfolio, one of the fastest growing, highest margin businesses within Delta. The team is driving consistent double-digit portfolio growth, anchored by our record-breaking card acquisition, with more than a million customers choosing to take out a Delta co-brand card each year.
Senior Analyst, Direct Marketing will help us continue above-industry growth and 1M+ customer sign-ups per year.
The successful candidate will possess the following characteristics: 1) A customer first mind-set, with creative ideas for how to personalize marketing to their needs 2) Organized and detail oriented with a track record of successful project management 3) Understands the importance of data and reporting, tracking results in real time and optimizing from them.
The Sr. Analyst, Co-Brand Acquisitions Direct Marketing will be responsible for executing email marketing campaigns for Delta's U.S.-based Co-Branded Credit Card portfolio in partnership with American Express, with a goal of growing new customer acquisition via email.
Responsibilities:
Partner with American Express, agencies and Delta Marketing teams to develop email marketing campaigns
Collaborate with internal and external teams and successfully plan and deliver on large scale/high priority campaigns on time
Utilize strong analytical skills to assess performance by extracting and evaluating complex data and turning it into concise and actionable recommendations
Responsible for day-to-day channel execution, including campaign timing, project managing assets (creative development and approval) and monitoring performance
Influence channel marketing strategy in conjunction with key partners and stakeholders
What you need to succeed (minimum qualifications)
Minimum of 2 years related work experience
Experience in executing marketing channel strategies, project plans and bring them to market on time with positive results
Ability to balance tactical project management with strategic thinking/approach
Must have excellent interpersonal skills with the ability to work collaboratively across internal and external teams
Must be results-oriented, proactive, highly organized and have strong attention-to-detail
Must be comfortable with continuously changing opportunities and priorities
Position requires 4 days in-office per week
Consistently prioritizes safety and security of self, others, and personal data.
Embraces diverse people, thinking, and styles.
Possesses a high school diploma, GED, or high school equivalency.
Is at least 18 years of age and has authorization to work in the United States.
What will give you a competitive edge (preferred qualifications)
Experience developing creative assets on either the agency or client side is highly preferred
Direct marketing and/or digital (direct mail, email, landing page creative development, digital banners etc.) channel experience is preferred
Benefits and Perks to Help You Keep Climbing
Our culture is rooted in a shared dedication to living our values - Care, Integrity, Resilience and Servant Leadership - every day, in everything we do. At Delta, our people are our success. At the heart of what we offer is our focus on Sharing Success with Delta employees. Exploring a career at Delta gives you a chance to see the world while earning great compensation and benefits to help you keep climbing along the way:
Competitive salary, industry-leading pro?t sharing program, and performance incentives.
401(k) with generous company contributions up to 9%.
New hires are eligible for up to 2-weeks of vacation. This is earned for use in the following vacation year (April 1 - March 31).
In addition to vacation, new hires are eligible for up to 56 hours of paid personal time within a 12-month period.
10 paid holidays per calendar year.
Birthing parents are eligible for 12-weeks of paid maternity/parental leave.
Non-birthing parents are eligible for 2-weeks of paid parental leave.
Comprehensive health bene?ts including medical, dental, vision, short/long term disability and life insurance bene?ts.
Family care assistance through fertility support, surrogacy and adoption assistance, lactation support, subsidized back-up care, and programs that help with loved ones in all stages.
Holistic Wellbeing programs to support physical, emotional, social, and financial health, including access to an employee assistance program offering support for you and anyone in your household, free financial coaching, and extensive resources supporting mental health.
Domestic and International space-available flight privileges for employees and eligible family members.
Career development programs to achieve your long-term career goals.
World-wide partnerships to engage in community service and innovative goals created to focus on sustainability and reducing our carbon footprint.
Business Resource Groups created to connect employees with common interests to promote inclusion, provide perspective and help implement strategies.
Recognition rewards and awards through the platform Unstoppable Together.
Access to over 500 discounts, specialty savings and voluntary benefits through Deltaperks such as car and hotel rentals and auto, home, and pet insurance, legal services, and childcare.
Delta Air Lines, Inc. is an Equal Employment Opportunity / Affirmative Action employer and provides reasonable accommodation in its application process for qualified individuals with disabilities and disabled veterans. If you are a qualified individual, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings through this site, apply for jobs through Delta's online system, or at any point in the selection process. To request a reasonable accommodation, please click here